Ellis founder, Bee Shapiro, says “I like considering of effective perfume as creating your personal private, distinctive scent association—like being a fragrance Florist. I’ve by no means been that floral fragrance type of particular person but I like recent bouquets in the home always. That is the intention behind Florist— capturing that joyfulness and great thing about recent blooms.”
Shapiro labored with Frank Voelkl to compose the scent. Voelkl has beforehand labored with Ellis on scents equivalent to Après and Solar Fruit.
Notes for the perfume embody: Italian Bergamot, Lemon Sfuma, Lily of the Valley, and Pear within the head; the guts options Tuberose Petals, Golden Gardenia, Jasmine Sambac, and Honeysuckle; and the dry down comprises Upcycled Cedarwood Virginia, Sandalwood Spicatum, and Ambrox
The scent is on the market now as 10ml and 50ml Eau de Parfum.